bermuda.com teams up with stores to offer festive savings

Bermudians are always encouraged to shop locally over the holiday season — and this year they are being offered an extra reason to.

bermuda.com yesterday launched its 12 Days of Christmas promotion, which will see shoppers receive discounts, prizes and many incentives if they shop at certain stores on certain days.

Participating retailers are Brown & Co., P-Tech, Annex Toys, Gibbons Company, Hunt’s Food & Supply, Lusso, Boutique CC and 27th Century Boutique.

The promotion began yesterday at Brown & Co., who offered 20 per cent off.

Senator Kim Wilson, Minister of Economy, Trade and Industry, launched the event.

She said: “This innovative promotion will inject even more excitement than usual into the Christmas shopping season, turning the shopping experience into holiday entertainment. 

“Shoppers will find exclusive deals and live disc jockeys on retail floors.

“Eight local retail outlets are part of the 12 Days of Christmas and each outlet has a specific shopping day in the lead-up to Christmas.

“It complements the Shop Local campaign launched by the Chamber of ­Commerce and the Bermuda Small Business Development Corporation.

“Both programmes are designed to build awareness of the local retail offering. 

“Perhaps the best gift we can give to our friends and family is a contribution to the health of the Bermuda economy. Every dollar spent will help sustain jobs.”

Glenn Jones, general manager of bermuda.com, a sister company to the Bermuda Sun, said: “We’ll have a live DJ in each of the stores and we will post exclusive shopping deals on social media.”