January 30, 2013 at 5:54 p.m.
TUESDAY, NOVEMBER 8: Less than a week into his new position as the Minister of Business Development and Tourism, Wayne Furbert hit the ground running, arriving in London this weekend for the annual World Travel Market (WTM).
Within hours of landing in London, Minister Furbert had already attended a number of key trade meetings which included British Airways and Expedia Worldwide, as well as participated in a television interview Breaking Travel News and Caribbean Tourism Organisation.
The Minister was also interviewed as part of radio broadcast syndication to over 15 radio stations across the UK.
He is sharing his vision for the future of Bermuda’s tourism industry with over 20 media including leading luxury publications such as Conde Nast Traveller, TTG Lux and The Independent.
Minister Furbert said, “I am thoroughly enjoying my trip to London and meeting with our prized travel associates. Being able to attend a key travel event such as the World Travel Market so early in my tenure has allowed me to gain valuable insights into one of our key markets.
“I look forward to continuing to build on these existing relationships and forging new ones that will benefit the island and further support this market.” After a busy first day of back to back meetings at WTM, the day culminated with the annual Bermuda Appreciation Dinner at the stunning Plateau restaurant in Canary Wharf.
The busy event was attended by valued trade partners, media, travel bloggers and friends of Bermuda including Miss Bermuda, Jana Outerbridge. While chatting to Ms Outerbridge, Minister Furbert thanked her for proudly representing Bermuda, and said that she was a true ambassador for the Island.
The Appreciation Dinner offered the chance for Bermuda to recognise some of their key partners with awards for their support for the destination. Winners on the evening included Purely Bermuda and BA Holidays who were both awarded with the Excellence in Partnership Award.
Meanwhile, Adventures in Radio took the prize of Outstanding Partnership for their broadcast promotion that took place earlier this year. The collaboration brought together several radio stations that did a remote broadcast from Bermuda to the UK, touching over 4 million listeners.
The next couple of days will see Minister Furbert continuing to meet with key trade partners and media introducing himself and his ideas to increase visitation to Bermuda from the UK.
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